Vision

• To provide quality education and training, which produce responsible media professionals with a focused aspiration to become a catalyst for creative, ethical, and professional visual communicators who lead in the media fields and contribute toward improving society.

Mission

• To train the students with a high level of technical knowledge to enhance themselves in the media industry.
• To encourage and motivate the students as responsible media professionals to serve the society.
• To make them understand the multi-faces of culture, and the richness of the values through their studies.

Programme Outcomes:

Upon completion of this undergraduate programme (BSc) in Visual Communication the student shall:

PO 1: Conceptualize the basic concepts, applied techniques and advanced applications of visual communication, and update its developments

PO 2: Contribute skills for effective representation of issues, challenges, and solutions in media

PO 3: Communicate the ideas, experiences and expectations in vernacular language, communicative language, and visual forms in this media centred community

PO 4: Pursue higher studies in advertising, animation, journalism, communication, mass communication, visual communication, and other multidisciplinary courses to progress further in career

PO 5: Perform in media field for media production, media management and media education

Programme Specific Outcomes:

Upon completion of this undergraduate programme (BSc) in Visual Communication the student shall:

PSO 1: Employ creativity individually or collectively in media centred careers and execute action research in techno savvy and eco-friendly approaches in media

PSO 2: Explore, educate, and equip themselves in this media centred century

PSO 3: Become ethically committed media professionals and entrepreneurs adhering to the human values

PSO 4: Contribute to the upliftment of society by utilizing media laws, media ethics and media education

PSO 5: Acquire the understanding of importance of cooperation and teamwork